A goal without a plan is just a wish
– Phil Kolter
Its a 5 step process starting from analyzing the current status of business to track the effectiveness of marketing plan.
- Situation Analysis: What is going on in your business, how your competitors are doing. SWOT (Strength, Weakness, Opportunity & Threat) analysis of business
- Business Goals: What are the business objective. What do we want to achieve.
- Budget & Timeline: How much investment is required to achieve the business goals. Calculation of investment not only in terms of money but also on resource & time.
- Strategy Creation: Creating a strategy based on above findings within the budget & timeline with recommendations on how to execute it.
- Metrics & Adjust: Qualify the marketing strategy by adding metrics to measure its success. Based on metrics findings, suggestions to improve the number
- In case you are a startup & can’t afford a full fledged in-house marketing team.
- In case your internal marketing team is unable to take company to next level.
Executable Marketing Plan
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Zaitoon Digital Agency is a one-stop agency for all your digital needs. We offer end to end solutions in digital marketing like search engine optimization, social media marketing, online reputation management, in addition we provide complete design solutions for websites, mobile app and brand materials like brochure, logo, packaging etc. We also motivate you to do it yourself by offering consultancy in digital transformation, marketing automation & conversion rate optimization in case you have an in-house team.